National Bank of Malawi (NBM) plc has concluded its ‘Transact and Win Promotion’ with five customers winning the last five VIP tickets for the Kizz Daniel concert on Saturday at Lilongwe Golf Club.
The Bank launched the promotion earlier this month and has seen 20 customers winning Standard and VIP tickets to the show they are sponsoring with K40 million in partnership with Epic Lifestyle.
Throughout the promotion period, the Bank has been conducting activation shows in Zomba, Lilongwe, Blantyre, Mzuzu and Mangochi with local artists performing at the shows.
NBM plc Marketing and Corporate Affairs Manager, Akossa Hiwa said the Bank decided to sponsor the event as a way of creating time to interact with the customers, promoting the recently updated M0626 Digital +, as well as NBM plc brand visibility.
She disclosed that the promotion has helped to promote digital transactions among its customers.
“Since the promotion started, we have seen an increased number of POS transactions and as a Bank we are happy that our customers are using plastic money which is safe and convenient. We are also happy that most people have been buying tickets to the concert through our digital platforms like the recently improved Mo626 Digital+ and Mo Pay where they have been enjoying massive discounts, some as high as K15,000 depending on the type of ticket,” she said.
On the entertainment circle, Hiwa said the concert has helped to provide a platform to the local artists.
“Apart from the promotion shows in which we have been engaging the local artists, the actual Kizz Daniel show on Saturday provides them a chance to network with international artists to grow their talent and skills,” she said.
During the final draw, Berton Marrega, Dennis Njiko, Khumbo Shaba, Malera Simbeye and Rabecca Tembo won the VIP tickets.